Browsing by Subject Management attitudes towards customer‐centric orientation (MATCCO)

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TitleAuthor(s)Issue date
Successful implementation of CRM in luxury hotels : determinants and measurementsSarmaniotis, Christos; Assimakopoulos, Costas; Papaioannou, Eugenia; Σαρμανιώτης, Χρήστος; Ασημακόπουλος, Κώστας; Παπαϊωάννου, Ευγενία1-Jul-2015