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|---|---|
| Business-to-Business Brand Extension into Consumer Markets: An Investigation of Consumer Attitudes | 319 |
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| November 2023 | December 2023 | January 2024 | February 2024 | March 2024 | April 2024 | May 2024 | |
|---|---|---|---|---|---|---|---|
| Business-to-Business Brand Extension into Consumer Markets: An Investigation of Consumer Attitudes | 4 | 4 | 0 | 2 | 4 | 6 | 4 |
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| Singh_Kalafatis_McGill_Business-to-Business_Brand_Extension_into_Consumer.pdf | 35 |
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