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| Business-to-Business Brand Extension into Consumer Markets: An Investigation of Consumer Attitudes | 393 |
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| May 2025 | June 2025 | July 2025 | August 2025 | September 2025 | October 2025 | November 2025 | |
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| Business-to-Business Brand Extension into Consumer Markets: An Investigation of Consumer Attitudes | 2 | 34 | 0 | 0 | 0 | 0 | 0 |
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| Singh_Kalafatis_McGill_Business-to-Business_Brand_Extension_into_Consumer.pdf | 43 |
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