Patient’s Expectations and Satisfactions Toward Medical Schools of Public Hospital in Bangkok (Conference presentation)
Phoomivuthisarn, N.
Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Phoomivuthisarn, N. | en |
| dc.date.accessioned | 2016-05-31T16:36:42Z | - |
| dc.date.available | 2016-05-31T16:36:42Z | - |
| dc.identifier.citation | International Conference on Contemporary Marketing Issues (ICCMI) 13 – 15 June 2012 Thessaloniki, Greece | - |
| dc.identifier.uri | http://195.251.240.227/jspui/handle/123456789/1230 | - |
| dc.description | Άρθρο Συνεδρίου--ΑΤΕΙΘ, 2012 | - |
| dc.format.extent | 582Kb | - |
| dc.relation.ispartof | International Conference on Contemporary Marketing Issues (ICCMI) | - |
| dc.rights | Default License | - |
| dc.rights | Το τεκμήριο πιθανώς υπόκειται σε σχετική με τα Πνευματικά Δικαιώματα νομοθεσία | - |
| dc.rights | This item is probably protected by Copyright Legislation | - |
| dc.source.uri | http://195.251.240.227/jspui/handle/123456789/1176 | - |
| dc.source.uri | http://www.mba.teithe.gr/wp-content/uploads/courses/ICCMI2012CONFERENCEPROCEEDINGS.pdf | - |
| dc.subject | Patient | en |
| dc.subject | Expectations and satisfactions | en |
| dc.subject | Medical Schools | en |
| dc.subject | Public hospital | en |
| dc.subject | Bangkok | en |
| dc.subject | Ασθενής | el |
| dc.subject | Προσδοκίες και ικανοποιήσεις | el |
| dc.subject | Ιατρικές Σχολές | el |
| dc.subject | Δημόσιο νοσοκομείο | el |
| dc.title | Patient’s Expectations and Satisfactions Toward Medical Schools of Public Hospital in Bangkok | en |
| heal.type | conferenceItem | - |
| heal.type.en | Conference presentation | en |
| heal.dateAvailable | 2016-05-31T16:37:42Z | - |
| heal.language | en | - |
| heal.access | free | - |
| heal.recordProvider | Σχολή Διοίκησης και Οικονομίας / Τμήμα Διοίκησης Επιχειρήσεων | el |
| heal.publicationDate | 2012-06 | - |
| heal.bibliographicCitation | Phoomivuthisarn, N., 2012, 'Patient’s Expectations and Satisfactions Toward Medical Schools of Public Hospital in Bangkok', ICCMI, 13 – 15 June 2012 Thessaloniki, Greece, Alexander Technological Educational Institute (ATEI) of Thessaloniki, Thessaloniki, pp. 316-322. | en |
| heal.abstract | This research aims to study patients’ expectations and satisfactions as well as key factors that influence them on choosing medical schools of public hospital in Bangkok. Researcher had developed structured and unstructured questionnaire to be served as research instruments and were applied to 600 sample sizes who have been the patients of 6 large-scale medical schools of public hospitals. It was intended to evaluate the service quality of those hospitals in 5 aspects. Overall, the result has shown that the patient’s level of expectation does exceed the patient’s level of satisfactions in 5 aspects at the level of significance of 0.05. Furthermore, it was found that the most influential factors that affect the patients on choosing medical schools of public hospital in Bangkok are the convenience access to hospital, the reputation of hospital, and the health care rights that entitled the patients with the specific hospital. While, the least significant factor is the hospital own sub-specialty clinic that other hospitals do not have. At the end, the researcher proposed the recommendations to the hospitals to actualize the marketing management through vary ways and medium in order to focus on enhancing the service quality of the hospital. | en |
| heal.publisher | Alexander Technological Educational Institute (ATEI) of Thessaloniki, Department of Marketing | en |
| heal.publisher | Bucks New University | en |
| heal.fullTextAvailability | true | - |
| heal.conferenceName | International Conference on Contemporary Marketing Issues (ICCMI) | en |
| heal.conferenceItemType | full paper | - |
| heal.type.el | Δημοσίευση σε συνέδριο | el |
| Appears in Collections: | ICCMI (2012) | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Phoomivuthisarn_Patient’s_Expectations_and_Satisfactions_Toward.pdf | 582.43 kB | Adobe PDF | View/Open |
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