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Tourism Destination Image (TDI) on the Fringe (Conference presentation)

Szamosi, L.T./ Papadopoulos, N./ Elliot, S./ Silagava, N./ Παπαδόπουλος, Ν.

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dc.contributor.authorSzamosi, L.T.en
dc.contributor.authorPapadopoulos, N.en
dc.contributor.authorElliot, S.en
dc.contributor.authorSilagava, N.en
dc.contributor.otherΠαπαδόπουλος, Ν.el
dc.date.accessioned2016-06-10T23:29:44Z-
dc.date.available2016-06-10T23:29:44Z-
dc.identifier.citationInternational Conference on Contemporary Marketing Issues (ICCMI) 13 – 15 June 2012 Thessaloniki, Greece-
dc.identifier.urihttp://195.251.240.227/jspui/handle/123456789/1248-
dc.descriptionΆρθρο Συνεδρίου--ΑΤΕΙΘ, 2012-
dc.format.extent449Kb-
dc.relation.ispartofInternational Conference on Contemporary Marketing Issues (ICCMI)-
dc.rightsDefault License-
dc.rightsΤο τεκμήριο πιθανώς υπόκειται σε σχετική με τα Πνευματικά Δικαιώματα νομοθεσία-
dc.rightsThis item is probably protected by Copyright Legislation-
dc.source.urihttp://195.251.240.227/jspui/handle/123456789/1176-
dc.source.urihttp://www.mba.teithe.gr/wp-content/uploads/courses/ICCMI2012CONFERENCEPROCEEDINGS.pdf-
dc.subjectTourism destination imageen
dc.subjectFringe tourismen
dc.subjectSouth Caucasusen
dc.subjectDeveloping countriesen
dc.subjectΕικόνα τουριστικού προορισμούel
dc.subjectΝότιος Καυκασόςel
dc.subjectΑναπτυσσόμενες χώρεςel
dc.titleTourism Destination Image (TDI) on the Fringeen
heal.typeconferenceItem-
heal.type.enConference presentationen
heal.dateAvailable2016-06-10T23:30:44Z-
heal.languageen-
heal.accessfree-
heal.recordProviderΣχολή Διοίκησης και Οικονομίας / Τμήμα Διοίκησης Επιχειρήσεωνel
heal.publicationDate2012-06-
heal.bibliographicCitationSzamosi, L.T., Papadopoulos, N., Elliot, S. & Silagava, N., 2012, 'Tourism Destination Image (TDI) on the Fringe', ICCMI, 13 – 15 June 2012 Thessaloniki, Greece, Alexander Technological Educational Institute (ATEI) of Thessaloniki, Thessaloniki, pp. 669-671.en
heal.abstractFringe tourism is an understudied, but growing, segment of the tourism industry and research. This exploratory study seeks to extend Tourism Destination Image (TDI) research to a developing country context. Perceptions of three countries in the South Caucasus region were evaluated by young respondents, who are viewed as ‘most likely’ to engage in fringe tourism, and who also live in nearby developing regions. Analysis of cognitive and affective constructs showed generally lukewarm perceptions for the target countries. Importance-performance (perception) analysis showed strong relationships between optimal and perceived TDI, which is critical in attracting tourists, with the target countries’ performance scores most often lower than the importance of the same attributes. The findings suggest the need for more research on fringe destinations (especially those in developing countries), and point to joint cross-country campaigns toward culturally-near regions as possible strategies for the target countries to improve their TDI.en
heal.publisherAlexander Technological Educational Institute (ATEI) of Thessaloniki, Department of Marketingen
heal.publisherBucks New Universityen
heal.fullTextAvailabilitytrue-
heal.conferenceNameInternational Conference on Contemporary Marketing Issues (ICCMI)en
heal.conferenceItemTypefull paper-
heal.type.elΔημοσίευση σε συνέδριοel
Appears in Collections:ICCMI (2012)

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