Eureka! Institutional Repository

This thesis present, has been realized to investigate in-depth whether espresso capsules and coffee makers byings and sellings are made through electronic commerce. Likewise, in this thesis how e-commerce’s situation has been over the last seven years in Greece is in-depth analyzed. In addition,this thesis represents the means and ways coffee intrepreneurships use, to trade and sell espresso capsules and coffee makers via e-commerce. Likewise, services offered by coffee intrepreneurships to customers to tempt them to purchase through their e-shop, the fashions coffee companies use, to secure that both customer’s personal data is safe and also the transactions between them and customers are safe ,are presented . Concerning the survey’s results, they have shown that transactions through e-commerce have been increasing more and more over the last seven years,they have also shown that: people who utilize internet to make their personal byings through this, buy at least one time per three months, they would sooner purchase via e-shops than visit private label’s shops in person and squander much of their time,and as they say better prices, wide variety of products, are provided to them by e- shops and the fact that they are given the capacity of setting the delivery place really facilitates them.