Η αναβάθμιση υπηρεσιών της business class στις υπερατλαντικές αερομεταφορές ως κίνητρο επιλογής (Bachelor thesis)
Γιαγκίδης, Γεώργιος
Business Class (also known as the executive class or upper class) is a high quality second-class travel available
on some commercial airlines and rail lines. The level of housing is higher than economy class and domestic
first class but lower than international first class. However, many international airlines offer only business class
as the highest level of service.
As for business class passengers are usually composed of people who travel for business purposes is
important for them to reach their destination relaxed to process the maximum success of their job
responsibilities and to help during the journey to work or take a last look at their obligations. For this reason
the airlines are in a constant competition for service before, during and after the trip. The areas to be careful
there are many, the lounges before departure, the good and prompt service offered by the staff on board,
comfortable seats, provision and use a variety of technology products for the entertainment during the flight
The provision and quality of meals are few.
Business class has a privileged position to those who prefer. The benefits of trying to meet their needs - the
wishes of the passenger, giving the most comfortable seats, better food, more portability luggage also often
offer free beverages, electronic devices (TV, radio, laptop, etc.) and try to cover all their needs.
This work will not refer to any individual other airline will present some indicative of any alliance and will
deal more with the three alliances that dominate the industry today, will use mainly the results of research
conducted by questionnaire to estimate purchasing intentions and responses from the general public in
upgrading of the business class.
The first chapter, a brief reference to history and philosophy of business class, then the second chapter
presents the services offered to passengers in business class before, during and after the trip for each airline
separately. The third chapter is available questionnaire was created to export the results and conclusions on
transatlantic travel and intended market fare business class. The fourth and final chapter presents the
conclusions.
Institution and School/Department of submitter: | Σχολή Οικονομίας και Διοίκησης - Τμήμα Διοίκησης Οργανισμών Μάρκετινγκ και Τουρισμού |
Subject classification: | Αεροναυτική, Εμπορική Aeronautics, Commercial Επιβάτες αεροπλάνου--Υπηρεσίες για Airplane occupants--Services for Υπερατλαντικές πτήσεις Transatlantic flights |
Keywords: | business class;αεροπορικές εταιρείες;airlines;αεροπορική συμμαχία;airline alliances;ανέσεις ταξιδιού;travel amenities;υπερατλαντική πτήση;transatlantic flight |
Description: | Πτυχιακή εργασία - Σχολή Οικονομίας και Διοίκησης - Τμήμα Διοίκησης Οργανισμών Μάρκετινγκ και Τουρισμού,2019 (α/α 11075) |
URI: | http://195.251.240.227/jspui/handle/123456789/15003 |
Appears in Collections: | Πτυχιακές Εργασίες |
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File | Description | Size | Format | |
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GIAGKIDIS.pdf | 3.93 MB | Adobe PDF | View/Open |
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