Aspects of CRM systems employed by export companies in Thessaloniki area
Sarmaniotis, Christos/ Papaioannou, Eugenia/ Assimakopoulos, Costas/ Παπαϊωάννου, Ευγενία/ Σαρμανιώτης, Χρήστος/ Ασημακόπουλος, Κώστας
Full metadata record
DC Field | Value | Language |
---|---|---|
dc.contributor.author | Sarmaniotis, Christos | el |
dc.contributor.author | Papaioannou, Eugenia | el |
dc.contributor.author | Assimakopoulos, Costas | el |
dc.contributor.other | Παπαϊωάννου, Ευγενία | el |
dc.contributor.other | Σαρμανιώτης, Χρήστος | el |
dc.contributor.other | Ασημακόπουλος, Κώστας | el |
dc.date.accessioned | 2015-07-03T09:12:33Z | el |
dc.date.accessioned | 2018-02-27T18:18:34Z | - |
dc.date.available | 2015-07-03T09:12:33Z | el |
dc.date.available | 2018-02-27T18:18:34Z | - |
dc.date.issued | 2010 | el |
dc.identifier | http://www.teicm.gr/logistics/images/logisticsdocs/icsc2010/fullabstracts/5_6_ICSC2010_054_Sarmaniotis_et_al.pdf | el |
dc.identifier.citation | Olympus International Conference on Supply Chains, Katerini, Greece, 2010 | el |
dc.identifier.citation | Sarmaniotis, C., Papaioannou, E., Assimakopoulos, C. (2010), Aspects of CRM Systems Employed by Export Companies in Thessaloniki Area, in the 1st Olympus International Conference on Supply Chains, 01-02 Oct, 2010, Katerini, Greece. | el |
dc.identifier.uri | http://195.251.240.227/jspui/handle/123456789/4599 | - |
dc.description | Δημοσιεύσεις μελών--ΣΔΟ--Τμήμα Εμπορίας και Διαφήμισης, 2010 | el |
dc.description.abstract | The purpose of this study is to investigate the degree of adoption and the implementation dimensions of customer relationship management systems (CRM) employed by export Greek companies in the area of Thessaloniki. CRM features which could influence customer satisfaction, loyalty, retention and repurchase intention have been examined. Moreover, it was extracted that when information technology is set, some marketing variables are written down in the CRM system of the enterprise. | el |
dc.language.iso | en | el |
dc.relation.ispartof | 1st Olympus International Conference on Supply Chains | el |
dc.rights | Attribution-NonCommercial-ShareAlike 3.0 Greece | el |
dc.rights | Αναφορά Δημιουργού-Μη Εμπορική Χρήση-Παρόμοια Διανομή 3.0 Ελλάδα | el |
dc.subject | Services, Customer | el |
dc.subject | Εξυπηρέτηση, Καταναλωτική | el |
dc.subject | Export management companies | el |
dc.subject | Εταιρείες διαχείρισης εξαγωγών | el |
dc.subject | CRM (Customer relationship management) | el |
dc.subject | Διαχείριση πελατειακών σχέσεων | el |
dc.subject.lcsh | Export trading companies--Greece--Thessaloniki | el |
dc.subject.lcsh | Εταιρείες εξαγωγικού εμπορίου--Ελλάδα--Θεσσαλονίκη | el |
dc.subject.lcsh | Πελατειακές σχέσεις--Διοίκηση | el |
dc.subject.lcsh | Customer relations--Management | el |
dc.title | Aspects of CRM systems employed by export companies in Thessaloniki area | el |
dc.type | Conference Article | el |
heal.type | other | el |
heal.type.en | Other | en |
heal.dateAvailable | 2018-02-27T18:19:34Z | - |
heal.language | el | el |
heal.access | free | el |
heal.recordProvider | ΤΕΙ Θεσσαλονίκης | el |
heal.fullTextAvailability | true | el |
heal.type.el | Άλλο | el |
Appears in Collections: | Δημοσιεύσεις σε Περιοδικά |
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Assimakopoulos_Papaioannou_Sarmaniotis_Aspects_of_CRM.pdf | 169.39 kB | Adobe PDF | View/Open |
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