Communication strategy and brand image
Ανδρονικίδης, Ανδρέας/ Γκιάτα, Αικατερίνη
| Institution and School/Department of submitter: | ΤΕΙ Θεσσαλονίκης |
| Keywords: | Μάρκετινγκ;Marketing;Επώνυμα προϊόντα--Μάρκετινγκ;Brand name products--Marketing |
| Issue Date: | 3-Mar-2009 |
| Abstract: | This thesis reports to the communication relationship between the customer and the seller. Η εργασία αυτή αναφέρεται στην σχέση επικοινωνίας μεταξύ αγοραστή και πωλητή. |
| Description: | Πτυχιακή εργασία--ΣΔΟ--Τμήμα Εμπορίας και Διαφήμισης, 2009 |
| URI: | http://195.251.240.227/jspui/handle/123456789/5196 |
| Item type: | other |
| Submission Date: | 2018-02-27T18:36:26Z |
| Item language: | el |
| Item access scheme: | free |
| Institution and School/Department of submitter: | ΤΕΙ Θεσσαλονίκης |
| Appears in Collections: | (πρωην) Τμήμα Εμπορίας & Διαφήμισης |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| gkiata_aikaterini.pdf | 343.63 kB | Adobe PDF | View/Open |
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