Eureka! Institutional Repository

This assignment has been prepared in order to describe direct marketing on e-commerce. Analyzing e-commerce stating the advantages and disadvantages that constituting. Also are analyzed the projection of enterprise via internet, e-marketing and as well direct marketing on e-commerce. More generally most of us still deed and individuals of the space of enterprises and marketing have a vague opinion for what is direct marketing, which are objectives and it’s means of action. In this assignment we will watch the philosophy of direct marketing, how it focuses in the consumer and with what ways it approaches him.