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Τμήμα Εμπορίας & Διαφήμισης : [103]

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ICCMI (2012) [103]

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The Destination Image of Thessaloniki
The Destination Image of Thessaloniki
16 Jun 2016
Author(s):Yannas, P.
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Marketing of Nature-Based Attractions of Gauteng Province, South Africa: Potential Contribution of Networking
Marketing of Nature-Based Attractions of Gauteng Province, South Africa: Potential Contribution of Networking
15 Jun 2016
Author(s):Soteriades, M.
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Branding a Wilderness Tourist Attraction and Targeting the Eco-Tourist Industry
Branding a Wilderness Tourist Attraction and Targeting the Eco-Tourist Industry
15 Jun 2016
Author(s):Otjen, A. J.
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From Brand Personality to Destination Personality: The Case of Greece and Turkey
From Brand Personality to Destination Personality: The Case of Greece and Turkey
15 Jun 2016
Author(s):Kyriakou, D.
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Contemporary Trends in Promoting Tourism Destinations: Restructuring the Destination Marketing Organization (DMO)
Contemporary Trends in Promoting Tourism Destinations: Restructuring the Destination Marketing Organization (DMO)
15 Jun 2016
Author(s):Kilipiris, F.
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Country Image, Destination Image, Brand and Destination Management: “A Malfunctional Family”
Country Image, Destination Image, Brand and Destination Management: “A Malfunctional Family”
15 Jun 2016
Author(s):Dermetzopoulos, A. S.
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The Effect of Procedural Justice on Emotional Exhaustion of Frontline Hotel Employees as a Reflection of Customer Orientation
The Effect of Procedural Justice on Emotional Exhaustion of Frontline Hotel Employees as a Reflection of Customer Orientation
15 Jun 2016
Author(s):Trivellas, P.
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Rules Customization: Correlation with Trust and Communication within the Tacit Knowledge Transfer Mechanism
Rules Customization: Correlation with Trust and Communication within the Tacit Knowledge Transfer Mechanism
15 Jun 2016
Author(s):Papadopoulos, P.
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Evaluation of Hotel Performance Indicators and Human Resources Management Parameters in Epirus, N.W. Greece
Evaluation of Hotel Performance Indicators and Human Resources Management Parameters in Epirus, N.W. Greece
15 Jun 2016
Author(s):Nasi, K.
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Customer Hedonism in Hospitality Services: A Study of Antecedents and Consequences
Customer Hedonism in Hospitality Services: A Study of Antecedents and Consequences
15 Jun 2016
Author(s):Lim, W.M.
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Explorative Data Analysis and Knowledge Modeling Methods for Marketing Decision Support Applied in the Tourist Sector
Explorative Data Analysis and Knowledge Modeling Methods for Marketing Decision Support Applied in the Tourist Sector
15 Jun 2016
Author(s):Stalidis, G.
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Tourism Property Acquisition in South Africa: A Marketing Perspective
Tourism Property Acquisition in South Africa: A Marketing Perspective
15 Jun 2016
Author(s):Snyman, A.
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Unique Sales Proposition: A Sustainable Development Model for the Golf Tourism ‘Product’
Unique Sales Proposition: A Sustainable Development Model for the Golf Tourism ‘Product’
15 Jun 2016
Author(s):Petridou, Ch.
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A Model for Tourism: The Total Number of Trips by Main Mode of Transport Used in 13 EU Countries
A Model for Tourism: The Total Number of Trips by Main Mode of Transport Used in 13 EU Countries
14 Jun 2016
Author(s):Nwaubani, J. C.
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Motivations for Visiting Smokovo’s Thermal Springs
Motivations for Visiting Smokovo’s Thermal Springs
14 Jun 2016
Author(s):Kamenidou, I.
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Sustainable Tourism Marketing Through Holistic Value Creation: A New Perspective to Business Success
Sustainable Tourism Marketing Through Holistic Value Creation: A New Perspective to Business Success
14 Jun 2016
Author(s):Hongphisanvivat, S.
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The Relationship between Air Transportation and Tourism in Italy: A Composite Indicator for Italian Airports
The Relationship between Air Transportation and Tourism in Italy: A Composite Indicator for Italian Airports
14 Jun 2016
Author(s):Ferri, V.
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The Components of Pro-Environmental Purchasing Behaviour
The Components of Pro-Environmental Purchasing Behaviour
14 Jun 2016
Author(s):Tilikidou, I.
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Young People’s Preferences towards Organic Apparel
Young People’s Preferences towards Organic Apparel
14 Jun 2016
Author(s):Salavati, V.
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The Entrepreneurial Marketing Strategy of Sustainable Building in Greece
The Entrepreneurial Marketing Strategy of Sustainable Building in Greece
14 Jun 2016
Author(s):Papadopoulos, I.
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