ICCMI (2012) : [103]

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Collection's Items (Sorted by Submit Date in Descending order): 61 to 80 of 103
TitleAuthor(s)Issue date
Measuring Service Quality and Satisfaction in Greek Co-Operative Banking: An Exploratory StudyKatarachia, A.; Καταραχιά, Ανδρονίκη30-May-2016
Identifying Factors of Customer Satisfaction from Smartphones: A Fuzzy Cognitive Map ApproachGerogiannis, V. C.; Papadopoulou, S.; Papageorgiou, E. I.; Γερογιαννής, Β.; Παπαδοπούλου, Σ.; Παπαγεωργίου, Ε.30-May-2016
Particularities of the Romanian Consumers Regarding Buying Decision Process for Dental Care ServicesCătoiu, I.; Geangu, I. P.; Gârdan, D. A.30-May-2016
Greek Agricultural Insurance: Exploring Satisfaction and Developing a Typology of FarmersAggelopoulos, S.; Pavloudi, A.; Theocharopoulos, A.; Chioteris, S.; Αγγελόπουλος, Σ.; Παυλούδη, Α.; Θεοχαρόπουλος, Α.; Χιωτέρης, Σ.30-May-2016
The Issue of Value Orientation and Ideals in PsychologyJabrayilova, E.30-May-2016
Liberalism and the National InterestGasimov, S.30-May-2016
State Aids Policy in the EU: With Reference to the Banking Sector in the Post 2008 CrisisAghayev, Z.30-May-2016
Innovative Marketing Decisions for Business SuccessTonkova, E.30-May-2016
Family Firms: Going Global Through a Digital Entry ModePlakoyiannaki, E.; Kampouri, A.; Stavraki, G.; Kotzaivazoglou, I.; Κοτζαιβαζόγλου, Ι.; Πλακογιαννάκη, Ε.; Καμπούρη, Α.; Σταυράκη, Γ.30-May-2016
The Theoretical Fundamentals and Methodical Approaches to Economic Safety Assessment of Innovations to Foreign MarketsLabunska, S.; Prokopishina, O.; Gatomatis, P.; Γατομάτης, Παναγιώτης30-May-2016
Digital Mapping, a Solution on Business Management in AlbaniaHysenaj, M.; Barjami, R.30-May-2016
Arab Consumer Attitudes towards International Marketing as a Result of the Ongoing Arab Spring: A Systematic Literature ReviewAl-Abdin, A.; Coombes, P. H; Nicholson, J. D.27-May-2016
Communication Budget Allocation in the Greek Food IndustryVlachvei, A.; Notta, O.27-May-2016
Factors of Creativity in Marketing AgenciesTomovska-Misoska A.; Petrovska I.; Bojadziev, M.27-May-2016
Gender in Financial Services Advertising – Issues and ImplicationsSandhu, N.; Mahajan, R.; Sharma, S.27-May-2016
Impact of Television Commercials on the Perception of Indian Viewers: An Empirical StudyMahajan, R.; Sandhu, N.; Sharma, S.27-May-2016
Training Stories in Children’s Targeted Commercials: Does it Work?Lioutas, E.; Tzimitra-Kalogianni, I.; Folinas, D.; Handrinos, M.; Λιούτας, Ε.; Τζίμητρα-Καλογιάννη, Ειρήνη; Φωλίνας, Δημήτρης; Χανδρινός, Μ.27-May-2016
Gender Stereotypes in Political Advertisiments: The Case of Male MP Candidates of Thessaloniki, GreeceKotzaivazoglou, I.; Κοτζαϊβάζογλου, Ιορδάνης27-May-2016
Advertising Agencies’ Deontology and the Implementation of the Greek Advertising-Communication CodeKavoura, A.; Κάβουρα, Ανδρονίκη27-May-2016
Happy is Up: How Deep-Rooted Metaphors Influence the Effectiveness of Tourism- Related Print Ads?Gkiouzepas, L; Sarmaniotis, C; Papaioannou, E; Assimakopoulos, C.; Γκιουζέπας, Λ; Σαρμανιώτης, Χ.; Παπαιωάννου, Ε.; Ασσημακόπουλος, Χ.27-May-2016