Marketing practices in contract catering : business-to-business retention and purchasing behavior
Christou, Evangelos/ Χρήστου, Ευάγγελος
| Institution and School/Department of submitter: | ΤΕΙ Θεσσαλονίκης |
| Issue Date: | 2004 |
| Citation: | Christou, E. (2004). Marketing practices in contract catering: business-to-business retention and purchasing behavior. Πρακτικά συνεδρίου από Annual EuroCHRIE (European Council for Hotel, Restaurant and Institutional Education) Conference: Global Issues & Trends in the Hospitality and Tourism Industries που διεξήχθη σε Ankara, Turkey. Φορέας διεξαγωγής Bilkent University Annual EuroCHRIE (European Council for Hotel, Restaurant and Institutional Education) Conference: Global Issues & Trends in the Hospitality and Tourism Industries, Ankara, 2004 |
| Description: | Δημοσιεύσεις μελών--ΣΔΟ--Τμήμα Εμπορίας και Διαφήμισης, 2004 |
| URI: | http://195.251.240.227/jspui/handle/123456789/4471 |
| Appears in Collections: | Δημοσιεύσεις σε Περιοδικά |
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