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Purpose: Identifying the factors that most affect consumers in reading nutrition labels. Methodology: A bibliographic review was carried out to find information on nutrition labels A descriptive analysis of the 800 questionnaires completed, as well as statistical tests x2 and AN.O.VA was applied. to find possible associations of selected factors with the use of the nutrition label at the significance level p value = 0.05 with the help of the statistical package I.B.M. Statistical Package for Social Sciences, (S.P.S.S.) V20. Results: Reading the nutrition label seems to be more influenced by gender, age, educational level of consumers. There is also a correlation between BMI level and general health status. Discussion: It seems a little different that men are more interested in information about their nutrition. Education is an important factor that affects mood and interest in knowledge, and it has seemed to be true for health issues as well. There should be a way to get informed about health and nutrition, so that even those who do not care are interested.