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ABSTRACT The scope of this thesis is to present the views of parents, whose children belong to primary level education, regarding the use of social media, in means of communication between them and the school. The purpose of this study is to highlight the importance of collaboration and communication, as these functions enhance the social and learning motives of students. Another aim is to investigate the reasons why conventional means of parents-school communication have proven inadequate in recent times, as well as, to point out the reasons why parents are skeptical about accepting new means of communication. This study attempts to show any correlations between parents’ social and biological factors, which could possibly affect their views. In order to accumulate empirical evidence, the method applied in this study was through experimental research, based on the collection of primary data. Parents wish partnership with school and the reason why they mostly do not respond to effective engagement between them and the school is mainly professional. Arguably, personal data security may be considered a factor in shaping negative attitude towards the related issue. Moreover, parents appear to be neutral towards the fact that the use of social media can contribute in a positive way to improving the cognitive and behavioral field of their children. However, it is recognized that the use of social media can possibly make an effective contribution to the exchange of qualitative information, the provision of learning incentives, the strengthening of the relations between school and family and the removal of barriers arising from the use of conventional media for communication. The younger their children are, the more communicative the parents are, whilst school progress seemingly is a crucial factor.